You are convinced that offering Studio services to your customers is a bit like the secret seasoning that makes all the difference in a family recipe. But what you may not have realized yet is the business potential behind it all. We are even talking about regular income! Because building up customer loyalty to the very highest level is every company's dream. So, let's get straight to the heart of a subject that has undoubtedly piqued your curiosity...
Three messages for a good start!
A top-notch telephone experience rests on three pillars:
The welcoming message, to let you know that you have landed in the right place.
The on-hold message, ideal for slipping in strategic information left and right.
The answering machine message, to give out times or other means of contact, so that the link is never broken!
Once your customer is equipped with these, he's already up to speed.
We call these three messages the «basics», but they deserve a regular refresher, especially with all those daily calls. It's a question of brand image, you see? Which company wants to be seen as a telephone dinosaur? That's why we put a bit of novelty in the text, some nice music, or even a new voice, so that callers don't get bored with every call.
The power of Wait Marketing for your on-hold message.
The on-hold message is like the ultimate communication playground! On average, 70% of calls are placed on hold, and 80% of customers wait around 45 seconds. For any business, whatever its size, this is THE moment not to miss.
Wait marketing is magic. It works better than any other marketing technique, with 50% of message memorization, compared with the usual 15%. The trick is not to bore those who are waiting. It is strategic to give them interesting information at that specific moment. Did you know that 72% of French people prefer to wait with music rather than in silence, and 34% think that the artistic quality of the recording has a positive impact on a company's image? It is worth getting started, isn't it?
How does the Studio implement Wait Marketing for your customers' on-hold messages?
Our team, dedicated to advising your customers, focuses its discussions on this sometimes neglected yet extraordinarily powerful facet of the customer experience: on-hold message. Among the many approaches we have implemented, the creation of autonomous on-hold messages is, in our view, the nerve center of the Wait Marketing strategy applied to corporate telephony.
Rather than using a single recording with several topics running in a loop, our advisors create stand-alone topics for your customers. Each topic is the subject of a message, with its own music to reinforce its unique resonance. This is nothing new; it has long been exploited in content creation, whether for networking, mailing, or advertising.
This approach makes it possible to reorganize specific topics and keep up with company news. This way, we avoid the obsolescence of the on-hold message when one topic among the others requires updating. Wait Marketing amplifies message orders, and your customers boost the impact of their communication.
Regular income thanks to the magic of updating.
Apart from this regular maintenance, your customer's messages may need a facelift for a variety of reasons. The main one is that his company is evolving, growing, moving. It's a living entity! It is essential for your customer, for the user experience, and of course, for you. The reasons for updating are diverse: relocations, modified schedules, exceptional openings/closures, commercial operations, new products/services, various events...
A recurrence emphasized with the seasons.
Add to this more temporary but equally important messages. For example, your customer closes for two weeks in August and a few days between Christmas and January 1st. He also organizes an open house day once a year and closes exceptionally for the big inventory in May and October. The Studio must have given him the idea of communicating on all these events in his telephone messages!
With all these updates, income linked to Studio services become regular. All you have to do is seize the opportunities, and that is where your Studio partner becomes a first-rate commercial asset, both for you and for your customer! Thanks to their expertise, they will be able to decipher your customer's DNA and put forward the updates that best suit their needs, to build loyalty over the medium and long term. We hope this article has opened up some exciting business prospects for you. If so, let's talk about it!
The team is readily available, in tune with customers' needs and also very responsive. Do not hesitate, your customers will come back
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Elise BENARD
AJ PHONE
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The contact is always pleasant and responsive, they listen to your requests and deal with them quickly. . Excellent call handling. Always a pleasure to work together, don't change anything!
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David MARCH
E-MSN
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Real professionals who listen to you, who do a remarkable job, who are always available and give very good advice. Don't hesitate to call on their services.
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Diégo PREVOST
UNITED TELECOM OUEST
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A friendly and very professional team responding to all our requests and offering very good customer follow-up.
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Sandrine CHATRIE
SEE SERVICE EXPERT ENTREPRISE
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A user-friendly site and a fast, very efficient team that perfectly answers our questions, whether by phone or by email!!! You can hear their smiles, even over the phone. Thanks
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Sébastien LOSTE
TELERYS COMMUNICATION
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A hyper-reactive team, ready to listen, at the service of your teams and customers, who will love waiting on your lines to the sound of the original melodies and golden voices offered by the Studio. To be listened to without moderation!
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Lucette JULLIAN
NAPSIS GROUPE
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Efficiency, simplicity and availability ensure our customer satisfaction. Thank you to all the Phone Design team.
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Cécile FRONCZAK
CTR
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I can't think of anything negative to say. The people I speak to are always pleasant, quick to respond and very helpful when it comes to dealing with my clients' mishaps. . Thanks, keep up the good work :)
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Nathalie BRICE
FACTORIA TELECOM
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A highly professional team. Very pleasant and responsive staff. No problems. They are great!
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Nicolas BONNET-GERTHOUX
TECH ONLY
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Thank you to the whole team, who always gives good advice and is in tune with customers' needs.
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Claudine CAILLEUX
PREDETEC
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Very good partner who remains attentive to our customers and our company.
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Alexandra VOLLAIS
AJ PHONE
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Since the beginning of our partnership (12 years) everything has always been simple. The tools are well thought out and always improved in the right way. The team is attentive, always available, fast and efficient. A perfect partnership!
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Assala BELIER
HEXACOM RHONE-ALPES
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Available, efficient, very friendly, and cheerful teams.
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Cyril BERGEREAU
SETIPP
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Very good partner, flexible and very responsive. I recommend it.
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Angèle SPALLETTA
ATELSYS
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It is very pleasant to work with the Phone Design team, the employees are focused and attentive, and the quality of work is much appreciated.
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Sandra VIALANEIX
PRISMATEL
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7 years of partnership with Phone Design! Throughout all these years I have enjoyed faultless service, unfailing availability and professionalism. A very easy and user-friendly website, a proven and perfectly effective white label customer experience. Motivated and responsive teams and... to top it all: plenty of humor and cheerfulness. We never grow tired of it!
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Sylvie CARTON
KOESIO AURA TELECOM ST ETIENNE
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good advice to our customers quick response and good follow-up of files
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Alexandra GUESNIER
AJ PHONE
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A partnership that's lasted (almost 10 years) without a hitch!
The team is top-notch and the messages are top-notch.
Long may it continue in the same vein.
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Nicolas SALLARD
VOXEA
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Very responsive and in tune with our customers
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Pascale NAVARRO
MS COM RHONE ALPES
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WITH PROFESSIONAL AND FRIENDLY CONTACTS
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Michael BORDES
WAYCOM AGENCE AQUITAINE SUD
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As an integrator, I've used Phone Design's services on several occasions and I've always been completely satisfied with their service, efficiency and professionalism. I recommend it with my eyes closed.
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Emmanuelle BLOT
CALLINK
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We have entrusted our clients with serenity to this studio for 20 years, they perfectly manage contact and advice. Always available and attentive, they meet our needs perfectly.
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Elodie DA CUNHA
OPTIMO CONSEIL
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... and we know that we can count on Phone Design to adapt and carry out all our customers' requests, even the most urgent ones ;)
Our customers are always satisfied with the quality of the messages and recordings!
Thanks to the whole team for their responsiveness!
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Grégory ROBERGE
ROS TELCO
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If you had to find a synonym for "service" Phone Design would be one. It is a real added-value service, from making contact with our customers to production follow-ups. None of our telephone solutions is sold without a 3-message package.
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Xavier CLERGEAUD
KOESIO BOURGOGNE FRANCHE COMTE
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The team is always efficient, available, friendly and close to our customers. Not to mention the excellent services and the very competitive prices.
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Florian DEZERE
VIST AND COM
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The service is always fast and top-notch, and there's no shortage of professionalism! What more could you ask for, except that it continues. I look forward to using your services again
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Franck GUIGNAND
ALSATIS
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We've been working with Phone Design for several years, and always with the same professionalism and reliability. The people who deal with us are pleasant, attentive and full of good advice.
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Emmanuel PIERQUET
KIWI
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An always dynamic and pleasant team.
Thanks to Phone Design, we've added real value to our telephony/communications operator offering.
Communication with our customers is exemplary.
The management tool and the interface for the end customer are just as impeccable.
We particularly appreciate the exchanges, which resemble a genuine partner relationship rather than a simple customer/supplier exchange.
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Jennifer DROZ
JS TECHNOLOGY
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A quality service with a receptive and competent team. It is always a pleasure to work with you.
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Hédia FILALI
KOESIO AURA TELECOM VALENCE
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Efficiency and speed of processing our requests
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Valery LALAUS
UC TELECOM - ERIZON CLOUD
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5-star service, fast delivery, very efficient ordering service, available and competent sales department. Very high quality of voice prompts (voice and music, without forgetting the perfectly measured and controlled mixing). A huge and distinct advantage for us, possibility of customizing to your brand.
In a few words: Phone Design is GREAT.
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Sephora RADIGUET
BIC - Bureautique Informatique Communication
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The team is always readily available, in a good mood and strives to satisfy each of our requests. Reliable, pleasant and highly professional. It is very pleasant to have high-quality partners. Thanks!
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Jérémy PERCET
CAL IT
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Studio I've been working with for 12 years now.
efficiency and professionalism.
The whole team is really pleasant.
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Morgane GESNOUIN
SVP INNOVATION
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Deadlines are always met, even when they are exceptionally very close, the team is always available, very attentive, putting partner and customer satisfaction first. As far as I'm concerned, nothing negative to mention, it is a pleasure to work with you!
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Florence GARNIER
WAYCOM GROUPE ADISTA
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The Conseil Sonore teams are always responsive and attentive. A pleasure to work together. Florence Garnier
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Cécile DUCROUX
KOESIO AURA TELECOM ECHIROLLES
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Team always available and pleasant
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Ludovic DESCHAMPS
NORETTES COMMUNICATION
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Teams always available when needed. It would be great if the customer could order his studio messages himself online.
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Nathalie VINTI
BEST TELECOM ET RESEAUX
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We've been working together for several years now and we're very satisfied!
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Virginie TOURLAN
FOLIATEAM APPS2COM
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7 years of partnership with Phone Design! All these years I have been able to appreciate faultless service, unfailing availability and professionalism. A very easy and ergonomic website, a proven and perfectly effective white label customer experience. Motivated and responsive teams and... icing on the cake: humor and smiles on the agenda. We never tire !
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Nicolas QUINET
VODOLIS
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Good customer support and advice! The messages are perfect and very professional. Thank you to the entire team!
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Anne DUBOIS
KOESIO AURA TELECOM VALENCE
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I can find no fault, in terms of customer relations as well as on the technical side. . The communication is fluid with a very high quality of service, very attentive and responsive, which constitutes the basis for a satisfied clientele. Thank you for your constant good mood!
