Like many companies, you are probably wondering how much a sound logo, musical design or any other type of custom music costs. While the idea is increasingly appealing, the question of budget is still an issue that can act as a brake. And yet, sonic branding is not just for big brands. Accessible to all sizes of companies, including VSEs and SMEs, it represents a sustainable, impactful and therefore strategic investment in your communication. Let's decipher the elements that make up the price of a sound identity and what such an investment can bring to your communication.
Sonic branding is accessible to small and large businesses
Many companies hesitate to take the leap into sonic branding, fearing high costs or a process reserved for large groups. In truth, this preconceived idea does not correspond to reality. A sonic branding is aimed at all structures, from VSEs and Startups to large companies, with budgets adjusted to their needs.
But then, what is the real price of a sonic branding? From a few hundred dollars to several thousand! The answer actually depends on several factors, but one thing is certain: a sonic branding is not necessarily much more expensive than a visual branding. It also constitutes a sustainable investment that enhances your brand and enriches your communication.
In addition, unlike other one-off advertising investments, sonic branding has the advantage of lasting over time and being used on several media (advertising, digital, telephone, point of sale, etc.).
Fair and transparent prices with Phone Design
At Phone Design, we believe that sound identity should be accessible to all companies, regardless of their size. This is why we have chosen a clear and transparent pricing policy: no hidden costs or unpleasant surprises, you know from the start what you are paying and what you are receiving.
Our prices are adapted to your structure and evolve according to the duration of the chosen operating license:
From CAD 900 for very small businesses
From CAD 1 200 for small businesses
From CAD 2 700 for medium-sized businesses
These rates include the complete creation of your sound identity which can be used on various media such as telephone reception, advertisements or digital content.
To learn more about our offers and discover how we can give your company a voice, do not hesitate to check out our rates.
What does the price of a sonic branding include?
To better understand the budget for a sound identity, you also need to know what it includes and all the work and thought required to create it.
Audit and consulting
It all starts with a listening and analysis phase. This step allows us to understand your needs, values and objectives. A competitive benchmark is carried out to identify trends in your sector and identify opportunities. From there, the sonic DNA of your brand takes shape, ready to be transcribed into a unique musical creation.
Artistic brief and sound charter
Once the DNA is defined, an artistic brief guides the creative process. Instruments, tempo, tone, possible voices... All sound elements are reviewed to create music that is perfectly in line with your image and messages. A sound charter can be developed to harmonize the use of this identity across all your communication media with total coherence.
Music production
A sonic branding also involves the management of copyright and operating licenses. The duration and scope of these rights are defined according to your needs: local or international broadcasting, specific media such as television, the web or radio.
Depending on the chosen service provider, the cost of sonic branding is dependent on several parameters that reflect the extent of your needs and the specificities of your company. Here are some factors that can change the final price:
Number of creations to produce: sonic branding is not always limited to a single piece. A sound logo of a few notes can be declined in several versions, adapted to different uses: musical illustration, jingles or telephone hold music. This is not the case with Phone Design, but other studios may apply budget adjustments for each additional variation.
Scope of rights and licenses: The duration and scope of exploitation rights directly influence pricing. The longer the period covered by the license, the higher the costs.
Communication media: the number and type of media where the music will be used sometimes influence the price. A sound identity planned for a television and radio campaign can generate higher costs than a use limited to digital or a physical location.
Complexity and number of collaborators involved: the creation of a sound identity mobilizes several experts such as composers, sound engineers, artistic directors, etc. The more specialists the project requires and the more complex its realization, the more the price is adjusted accordingly.
The team is readily available, in tune with customers' needs and also very responsive. Do not hesitate, your customers will come back
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Pascale NAVARRO
MS COM RHONE ALPES
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Florence GARNIER
WAYCOM GROUPE ADISTA
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The Conseil Sonore teams are always responsive and attentive. A pleasure to work together. Florence Garnier
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Cécile DUCROUX
KOESIO AURA TELECOM ECHIROLLES
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Team always available and pleasant
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Assala BELIER
HEXACOM RHONE-ALPES
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Available, efficient, very friendly, and cheerful teams.
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Anne DUBOIS
KOESIO AURA TELECOM VALENCE
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I can find no fault, in terms of customer relations as well as on the technical side. . The communication is fluid with a very high quality of service, very attentive and responsive, which constitutes the basis for a satisfied clientele. Thank you for your constant good mood!
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Franck GUIGNAND
ALSATIS
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We've been working with Phone Design for several years, and always with the same professionalism and reliability. The people who deal with us are pleasant, attentive and full of good advice.
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Nicolas SALLARD
VOXEA
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Very responsive and in tune with our customers
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Lucette JULLIAN
NAPSIS GROUPE
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Efficiency, simplicity and availability ensure our customer satisfaction. Thank you to all the Phone Design team.
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Xavier CLERGEAUD
KOESIO BOURGOGNE FRANCHE COMTE
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The team is always efficient, available, friendly and close to our customers. Not to mention the excellent services and the very competitive prices.
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Emmanuel PIERQUET
KIWI
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An always dynamic and pleasant team.
Thanks to Phone Design, we've added real value to our telephony/communications operator offering.
Communication with our customers is exemplary.
The management tool and the interface for the end customer are just as impeccable.
We particularly appreciate the exchanges, which resemble a genuine partner relationship rather than a simple customer/supplier exchange.
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Nicolas BONNET-GERTHOUX
TECH ONLY
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Thank you to the whole team, who always gives good advice and is in tune with customers' needs.
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Grégory ROBERGE
ROS TELCO
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If you had to find a synonym for "service" Phone Design would be one. It is a real added-value service, from making contact with our customers to production follow-ups. None of our telephone solutions is sold without a 3-message package.
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Nicolas QUINET
VODOLIS
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Good customer support and advice! The messages are perfect and very professional. Thank you to the entire team!
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Sandra VIALANEIX
PRISMATEL
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7 years of partnership with Phone Design! Throughout all these years I have enjoyed faultless service, unfailing availability and professionalism. A very easy and user-friendly website, a proven and perfectly effective white label customer experience. Motivated and responsive teams and... to top it all: plenty of humor and cheerfulness. We never grow tired of it!
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Elise BENARD
AJ PHONE
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The contact is always pleasant and responsive, they listen to your requests and deal with them quickly. . Excellent call handling. Always a pleasure to work together, don't change anything!
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Alexandra GUESNIER
AJ PHONE
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A partnership that's lasted (almost 10 years) without a hitch!
The team is top-notch and the messages are top-notch.
Long may it continue in the same vein.
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Ludovic DESCHAMPS
NORETTES COMMUNICATION
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Teams always available when needed. It would be great if the customer could order his studio messages himself online.
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Diégo PREVOST
UNITED TELECOM OUEST
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A friendly and very professional team responding to all our requests and offering very good customer follow-up.
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Hédia FILALI
KOESIO AURA TELECOM VALENCE
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Efficiency and speed of processing our requests
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Nathalie VINTI
BEST TELECOM ET RESEAUX
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We've been working together for several years now and we're very satisfied!
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Sébastien LOSTE
TELERYS COMMUNICATION
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A hyper-reactive team, ready to listen, at the service of your teams and customers, who will love waiting on your lines to the sound of the original melodies and golden voices offered by the Studio. To be listened to without moderation!
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Elodie DA CUNHA
OPTIMO CONSEIL
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... and we know that we can count on Phone Design to adapt and carry out all our customers' requests, even the most urgent ones ;)
Our customers are always satisfied with the quality of the messages and recordings!
Thanks to the whole team for their responsiveness!
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Michael BORDES
WAYCOM AGENCE AQUITAINE SUD
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As an integrator, I've used Phone Design's services on several occasions and I've always been completely satisfied with their service, efficiency and professionalism. I recommend it with my eyes closed.
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Emmanuelle BLOT
CALLINK
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We have entrusted our clients with serenity to this studio for 20 years, they perfectly manage contact and advice. Always available and attentive, they meet our needs perfectly.
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David MARCH
E-MSN
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Real professionals who listen to you, who do a remarkable job, who are always available and give very good advice. Don't hesitate to call on their services.
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Sylvie CARTON
KOESIO AURA TELECOM ST ETIENNE
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good advice to our customers quick response and good follow-up of files
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Claudine CAILLEUX
PREDETEC
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Very good partner who remains attentive to our customers and our company.
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Jérémy PERCET
CAL IT
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Studio I've been working with for 12 years now.
efficiency and professionalism.
The whole team is really pleasant.
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Cécile FRONCZAK
CTR
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I can't think of anything negative to say. The people I speak to are always pleasant, quick to respond and very helpful when it comes to dealing with my clients' mishaps. . Thanks, keep up the good work :)
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Cyril BERGEREAU
SETIPP
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Very good partner, flexible and very responsive. I recommend it.
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Florian DEZERE
VIST AND COM
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The service is always fast and top-notch, and there's no shortage of professionalism! What more could you ask for, except that it continues. I look forward to using your services again
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Valery LALAUS
UC TELECOM - ERIZON CLOUD
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5-star service, fast delivery, very efficient ordering service, available and competent sales department. Very high quality of voice prompts (voice and music, without forgetting the perfectly measured and controlled mixing). A huge and distinct advantage for us, possibility of customizing to your brand.
In a few words: Phone Design is GREAT.
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Nathalie BRICE
FACTORIA TELECOM
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A highly professional team. Very pleasant and responsive staff. No problems. They are great!
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Alexandra VOLLAIS
AJ PHONE
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Since the beginning of our partnership (12 years) everything has always been simple. The tools are well thought out and always improved in the right way. The team is attentive, always available, fast and efficient. A perfect partnership!
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Sephora RADIGUET
BIC - Bureautique Informatique Communication
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The team is always readily available, in a good mood and strives to satisfy each of our requests. Reliable, pleasant and highly professional. It is very pleasant to have high-quality partners. Thanks!
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Virginie TOURLAN
FOLIATEAM APPS2COM
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7 years of partnership with Phone Design! All these years I have been able to appreciate faultless service, unfailing availability and professionalism. A very easy and ergonomic website, a proven and perfectly effective white label customer experience. Motivated and responsive teams and... icing on the cake: humor and smiles on the agenda. We never tire !
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Sandrine CHATRIE
SEE SERVICE EXPERT ENTREPRISE
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A user-friendly site and a fast, very efficient team that perfectly answers our questions, whether by phone or by email!!! You can hear their smiles, even over the phone. Thanks
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Morgane GESNOUIN
SVP INNOVATION
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Deadlines are always met, even when they are exceptionally very close, the team is always available, very attentive, putting partner and customer satisfaction first. As far as I'm concerned, nothing negative to mention, it is a pleasure to work with you!
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Jennifer DROZ
JS TECHNOLOGY
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A quality service with a receptive and competent team. It is always a pleasure to work with you.
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Angèle SPALLETTA
ATELSYS
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It is very pleasant to work with the Phone Design team, the employees are focused and attentive, and the quality of work is much appreciated.